Suzanne Kavanagh (@sashers) is Director of Marketing and Membership Services at the Association of Learned and Professional Society Publishers (ALPSP). She is a passionate advocate of collaboration and skills in the publishing industry; a perfect speaker for our Unplugged event on the 23rd. We interviewed her to find out more:
1. What are the best examples of collaboration you’ve seen in publishing?
Two that spring to mind from companies I worked for are the launch of the Routledge Classics and reissue of a biography of Cardinal Ratzinger when he elected Pope Benedict by Continuum. Both were print product launches. They involved working with internal teams across sales, marketing, editorial, design and production. But they also drew in contacts from printers, typesetters, warehouse, wholesalers, key retailers and the press.