This Twitter Guide Will Make You See What You’re Doing SO Wrong And How To Make It Right [FOR AUTHORS]

This Twitter Guide Will Make You See What You’re Doing SO Wrong And How To Make It Right [FOR AUTHORS]

IF your goal is to spam your book links up there and hope for the best. Most writers write their book and then realize, oh hey, there are millions of potential readers just waiting to buy my book. I’m gonna tell them all about my book by repeatedly sharing my link with them! They’re all […]

BookMachine Unplugged series to launch in January 2018

BookMachine Unplugged series to launch in January 2018

Over the past 7 years BookMachine have organised over 100 industry events, and listened to over 300 industry speakers kindly share their knowledge. From this, we have learned that that if you want to stay at the forefront of what’s happening, then you need to understand the past and have a sense of what is […]

Building Inclusivity in Publishing Conference [event report]

Building Inclusivity in Publishing Conference [event report]

On Monday 13 November, over 120 people came together for the second Building Inclusivity in Publishing conference, organised by The Publishers Association and the London Book Fair. Over the course of 2017, many writers and publishing staff from under-represented communities have expressed their frustration with our industry’s love of a panel discussion, which can often […]

How do you know that your rights are alright: interview with Clare Painter

How do you know that your rights are alright: interview with Clare Painter

In the run up to next week’s event: How do you know that your rights are alright?, we interviewed Clare Painter, one of our expert panellists – to find out more about how publishers can manage their rights more effectively. Clare is a licensing agent and digital rights consultant, helping publishers and other users of digital content […]

How to start using hashtags effectively right now

How to start using hashtags effectively right now

In our recent #BookMarketingChat, our guest, the very patient Ben Sailer from CoSchedule (a site I LOVE — their blog is the bomb), reviewed the proper use of hashtags across all social media channels. If you missed our chat, I encourage you to review our Storify summary here. I contacted Ben after reading his stellar hashtag article on the CoSchedule blog where he reviewed in great […]

Launch of Lincoln First Editions, a new sub-imprint devoted to debuts

Launch of Lincoln First Editions, a new sub-imprint devoted to debuts

From the creative team that has won the Waterstones Children’s Book Prize – Illustrated Book Category for the last two years running, comes a new sub-imprint devoted to debuts. Every year, Lincoln First Editions will travel the world to discover the best children’s picture books from new authors and/or illustrators, using its publishing expertise to […]

Production Controller [JOB POSTING]

Production Controller [JOB POSTING]

Quarto Publishing are looking for an enthusiastic Production person looking to take the next step in their career to join their busy Adult books team based in their Islington office. This Production Controller role is currently a fixed term contract for 9 months, working on a wide range of 4-colour non-fiction titles. Key responsibilities of […]

Marketing Executive at BookMachine [JOB POSTING]

Marketing Executive at BookMachine [JOB POSTING]

BookMachine is a thriving community for the publishing industry. We organise events and publish inspiring industry snapshots daily. This year we also launched a marketing agency, BookMachine Works – the agency team create outstanding events and unrivalled marketing campaigns for publishers large and small. As we are a small team, the work you do will make a huge […]

3 ways to be excellent on social media

3 ways to be excellent on social media

Whether you’re a publisher, indie author or editor, it’s likely that using social media will be part of your engagement strategy. Perhaps you want to connect with potential clients or build a network. Maybe you’re looking for content or even funding. Here are my top tips for achieving your goals. 1) LinkedIn: Don’t even say […]

Brand: A key tool in your marketing strategy

Brand: A key tool in your marketing strategy

Whatever the format or platform you use, every time your business communicates, you have an opportunity to strengthen your brand. Each communication is also an opportunity to further your strategic marketing objectives. At its core, branding it isn’t about visual decoration or artistic good taste; branding has a function to perform. The fundamental purpose of branding is […]