A year in review: Interview with Lara Borlenghi

A year in review: Interview with Lara Borlenghi

Lara Borlenghi has been Finance Director at Pan Macmillan for five years. Prior to this, Lara worked for 15 years in a variety of finance roles for different media companies, including Warner Music, Grazia magazine, Magic Radio and BBC Worldwide. Norah Myers interviews her here.  1) What trends have you seen emerge this year that you’ve […]

How do you know that your rights are alright: interview with Clare Painter

How do you know that your rights are alright: interview with Clare Painter

In the run up to next week’s event: How do you know that your rights are alright?, we interviewed Clare Painter, one of our expert panellists – to find out more about how publishers can manage their rights more effectively. Clare is a licensing agent and digital rights consultant, helping publishers and other users of digital content […]

How to price an ebook [FOR SELF-PUBLISHERS]

How to price an ebook [FOR SELF-PUBLISHERS]

Setting the ideal price of your ebook is the final step of self-publishing. By the time you get to the point where you set a price for your work, you might think that you’re done with the hard part. But finding the right price might not be that easy after all. Pricing is one of […]

7 tips for success at Frankfurt Book Fair

7 tips for success at Frankfurt Book Fair

Thérèse Coen is Rights Director at Hardman & Swainson, and has worked in Translation Rights, both in Publishing and Agencies. She currently divides her time between reading books for Frankfurt, preparing meetings for Frankfurt, sending out books pre-Frankfurt, talking to other rights people about Frankfurt and dreaming about Frankfurt being over. So here are her […]

How to copyright an ebook: Facts and myths [FOR AUTHORS]

How to copyright an ebook: Facts and myths [FOR AUTHORS]

Do you know what’s the difference between DRM, ISBN and copyrights? If your answer is a clear yes, well done, you can stop reading. But if copyrighting is an issue that makes you frown, read on: we talk about different file formats, international rights, whether you have to pay anything and more. 1) I need […]

Amazon: How to get your book to appear alongside the Best Sellers [Winning blog idea July]

Amazon: How to get your book to appear alongside the Best Sellers [Winning blog idea July]

Each month BookMachine offers a community member, with great ideas, the chance to write on the site. July’s winner was Richard McCartney, with his tips on making it onto the Best Sellers list. Ever looked at a blockbuster book in your book genre and wished, “if only I could get my book to appear along side […]

Which social media channel sells the most books?

Which social media channel sells the most books?

“Which one social media channel will net me the most book sales?” an author asked me recently during my new weekly #BookMarketingChat. Well, it’s not that easy. Wouldn’t it be great if we could just go to say, Facebook, because that’s the EASY button, and violá! They will come, we will sell, and yacht-life, here we […]

Amazon’s Whole Foods acquisition is about so much more than groceries

Amazon’s Whole Foods acquisition is about so much more than groceries

Yes, the grocery business is huge. And while it’s one of several industries Amazon hasn’t yet dominated, there’s something way more significant about their acquisition of Whole Foods. This deal is about location, location, location. No, it’s not just about having Amazon groceries in physical locations. This is about creating a more efficient gateway between […]