Your guide to using styles in Word

Your guide to using styles in Word

Styles Make Your Writing Better Well, ok, they won’t make your writing better, but they make it a hell of a lot easier to format. Styles also make it a LOT easier if you change your mind and want to create a new look for your document. They’re also the editor’s friend, so if you […]

The quick and easy guide to using beta readers [FOR AUTHORS]

The quick and easy guide to using beta readers [FOR AUTHORS]

Oh, no … You didn’t just ask your spouse, your mom, or your best friend to read your book and tell you what they think, did you? Every author needs test readers—impartial, unbiased test readers. As much as your squad may want to help, beta reading is one area where friends and family don’t qualify. […]

Translation tips for beginners

Translation tips for beginners

Have you ever heard the term “lost in translation”? What this commonly used phrase essentially means is that there aren’t specific words to describe the feeling, emotion, or sensation when you’re trying to translate it into another language. (It’s also a really great Bill Murray and Scarlett Johansson indie film.) Although a lot of language […]

Google Analytics for publishers: What should you focus on?

Google Analytics for publishers: What should you focus on?

If you are writing and managing a blog or website, you really need to get friendly with Google Analytics. Yes it can be a little bit of a head bend, BUT practice makes perfect and there are some simple things you can do to get more out of your analytics. Analytics is a super tool […]

Taking criticism well

Taking criticism well

Listed by the Observer as one of “Our top 50 players in the world of books”, Clare Conville previously worked as an editor at Random House, before co-founding Conville & Walsh in 2000. Between them Clare’s clients have won or been nominated for nearly every major literary prize in the UK including the Man Booker […]

Stop trying to go viral

Stop trying to go viral

Norah Myers is a freelance publishing consultant for BookMachine. She is currently writing a business book for a marketing company, practising Pilates, and eating too much flourless chocolate cake (and it shows). Her Twitter and Instagram handles are the same: @bookish_norah. Stop trying to go viral. Seriously. Just stop. Aren’t you sick of the phrase […]

35 easy keyboard shortcuts to improve your workflow in Word

35 easy keyboard shortcuts to improve your workflow in Word

There’s a lot of talk among editors and wordy wordsmiths about using macros to help efficiency when you’re working. Truth be told, macros can be scary and take a bit of getting used to. But there are clever little tricks that can help you become more efficient without having to go through the learning curve […]

Inclusive language: 3 rules for editorial best practice

Inclusive language: 3 rules for editorial best practice

While the details of any book are important to get right, books about personal or sensitive topics require an extra level of attention to ensure inclusivity and correctness. We launched our gender diversity list in January 2017, and since then we’ve published a wide range of books by trans and non-binary authors. While the issues […]

3 ways to be excellent on social media

3 ways to be excellent on social media

Whether you’re a publisher, indie author or editor, it’s likely that using social media will be part of your engagement strategy. Perhaps you want to connect with potential clients or build a network. Maybe you’re looking for content or even funding. Here are my top tips for achieving your goals. 1) LinkedIn: Don’t even say […]

A long-term approach to working with book bloggers [Winning blog idea July]

A long-term approach to working with book bloggers [Winning blog idea July]

Each month BookMachine offers a community member, with great ideas, the chance to write on the site. July’s joint winner (with Richard McCartney’s piece), was Dawn McGuigan with her top tips for working with book bloggers in the long term.  Marketers have worked with bloggers for several years now to raise the profile of their lists. […]