Tips for running a bookshop event

Tips for running a bookshop event

Sheila O’Reilly is the Events Manager Village Bookshop in Dulwich Village. She is a bookseller with over 18 years’ experience of running bookshops and author event. Passionate about running hugely successful events that customers enjoy she also loves reading well written stories. Here she shares her top tips for running bookshop events.  When BookMachine asked […]

The Nibbie’s Marketing Strategy of the Year Award: Interview with Jodie Mullish

The Nibbie’s Marketing Strategy of the Year Award: Interview with Jodie Mullish

Jodie Mullish is Communications Director for Bluebird, part of Pan Macmillan. Previously, she was Head of Fiction Marketing at Pan Macmillan, and has held Publicity and Marketing roles at Quarto, Penguin and a number of award-winning agencies. Jodie has also occasionally worked as a freelance journalist and copywriter. Here, Norah Myers interviews her about what […]

6 essential online tools for self-published authors

6 essential online tools for self-published authors

In this blog post, Chris Singleton – director of digital marketing company Style Factory – highlights six tools that can help self-published authors handle the business side of being a writer. It’s easy to forget that once you decide to become a self-published author, you’re effectively starting up your own business – you’ve got products […]

Tips from BookMachine Works: Why email should be your priority

Tips from BookMachine Works: Why email should be your priority

BookMachine Works is a creative events and marketing agency, specialising in the publishing industry. We combine experience, energy and enthusiasm to create outstanding events and unrivalled marketing campaigns. Here Nicola Slavin, who is part of the core team, shares her tips on why email should be your priority. For many marketers, email is one of the most important […]

World Book Day Director joins BookMachine event line-up

World Book Day Director joins BookMachine event line-up

A new speaker has just been announced for How technology can make reading fun. Kirsten Grant will join Matt Deegan, Louie Stowell and Sven Huber in London on 17th May. Each will each be looking at different ways to engage young people online to make reading fun. There will be plenty of time for questions too. […]

Freelance Marketing Manager [JOB POSTING]

Freelance Marketing Manager [JOB POSTING]

BookMachine Works is looking for another freelance events and marketing person with tons of experience and lots of energy and ideas. You will be working on an adhoc basis initially. Skills we need: Substantial experience of marketing for a book publisher (fiction, non-fiction or children’s) Experience of running campaigns using a variety of social platforms […]

Content marketing for publishers – top tips from a professional

Content marketing for publishers – top tips from a professional

There aren’t many people who can describe themselves as a professional content marketer, publisher and writer. These are three things very close to my heart, so I was practically dancing round the room when Melissa Romo agreed to be my guest on The Extraordinary Business Book Club podcast. Melissa is Head of Global Content Marketing […]

Behind the scenes at Blackwell’s: What publishers can learn from a bookselling icon

Behind the scenes at Blackwell’s: What publishers can learn from a bookselling icon

Last week I was lucky enough to receive a VIP behind-the-scenes tour of Blackwell’s flagship store in Broad Street, Oxford. The point of the exercise, led by Kate Stilborn, Blackwell’s Customer Service and Operations Director, is to build stronger connections with publishers, in order for all of us to work better together. And sell more […]