Scrims are lightweight, semi-opaque layers, used to protect overlaid text. The term ‘scrim’ was used in Google’s recent materials design environment. It’s derived from the textile and theatre industries, where a scrim is a translucent fabric used in stage lighting. Scrims are particularly common in the digital environment, where space for photos and text can be at a premium (such as on hand held devices), and where content needs to be delivered in the blink of an eye.This post was originally published on the emc design blog.
“These are great, and I have a feeling they will move into the field of classic fonts.”Comment on: Museo Slab, by Jos Buivenga of exljbris While others, absolute feelings of hate:
“Oh PLEASE destroy all of these. I cannot wait for the chalkboard phase to be over. It’s so overused and it’s rarely done well.”Comment on: Chalkboard typefaces Overall, each style will work differently for everyone, and will be dependent on the project at hand. And, whether you love them, hate them, aren’t so sure or “think it might work in some situations”, fonts “are to the designer as paints to the painter” (as I like to say). Check out the entire breadth of research by downloading the report here. Share your font love, type hate, or general design obsessions below. We’d love to hear it. As a writer, speaker and general software nerd, Jim Kidwell evangelizes the effective integration of fonts and digital asset management in creative workflows. Focusing on how effective management can affect all levels of an organization – from the legal, creative and branding standpoints – Jim has shared his unique perspective with audiences at SXSW, Future of Web Design, WebVisions and more.
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