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Category: Community building

Melissa J. Davies

Hatching a brand-new bookshop: interview with Pigeon Books

Melissa J. Davies describes the origin story of Pigeon Books, currently Southsea’s tiniest bookshop. It’s a pop-up shop at the moment, and hopes to have a permanent home soon.

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Claire Ormsby-Potter

Event report: BookMachine Unplugged 2019 – Talking Marcomms

Creativity is key to a great marketing campaign, and when funds are limited it’s vital to come up with innovative ways to maximise your money. On 3rd July, BookMachine assembled a panel of amazing publicity and marketing experts to discuss their experience of working with smaller budgets and creating incredible and effective campaigns. Julia Garvey is an independent marketer working within publishing and EdTech, Mindy Gibbins-Klein is the co-founder of Panoma Press, Lauren Ace is the Brand Director for Little Tiger and Stripes Books, and Amy Winchester is Head of Publicity at Unbound.

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literacy live

Literacy matters: why we’re crowdfunding to bring more books to more people

Did you ever read a book that inspired a lifelong love of reading, propelled you into a new career or opened your eyes to a life-changing direction? Finally someone understands me. The written word is powerful and it’s for everyone. If you use your local library, it’s also free. Yet access to it and time to savour it feels trickier than ever.

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Books podcast

Making yourself heard: how to create a books podcast that really stands out

Derek Owusu is a writer, podcaster, and mentor from Tottenham. He realised his passion for literature aged 23 while studying Exercise Science at University. Before then, he had never read a book cover-to-cover, his introduction to literature coming via a short story by D.H. Lawrence called ‘St Mawr’. Discovering literature was a revelation that came too late for his university path, so instead of switching course, he snuck into English literature lectures at The University of Manchester.

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refresh your social media game

4 tips to instantly refresh your social media game

Aimee Dewar (@AimeeDewar) is a freelancer in book design and social media. She works with multiple clients across different sectors, including Head & Heart Book Design, in typesetting and social media. She is also the current Social Media Manager for the London branch of the Society of Young Publishers. You can find her website here.

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Infrastructure of publishing business

Launch tips: How’s an author to stand out in a big crowd?

Alison Jones (@bookstothesky) is a publishing partner for businesses and organizations writing world-changing books. She also provides executive coaching, consultancy and training services to publishers. www.alisonjones.com

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serialisation

Reaching new audiences: taking serialisation seriously

This is a guest post by Laurence Kilpatrick. Laurence keeps track of developments in the world of non-fiction, offering bespoke book recommendations to The Pigeonhole business book club clients, while also managing projects with our publishers, ensuring that their stock of crime, thriller and commercial fiction titles reach the biggest audience possible. You can contact Laurence@ThePigeonhole.com or @ThePigeonholeHQ.

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Crowdfunded publishing

Crowdfunded publishing (and how we used it to find our place in the UK industry)

Lauren Nickodemus is co-founder of the indie publishing company Monstrous Regiment, and works in book marketing. Originally from Michigan, she is now based in Edinburgh. She tweets very sparingly at @laurennicko and spends her free time writing speculative fiction.

Ellen Desmond makes up the other half of Monstrous Regiment. In 2016 she was awarded the title of Ireland’s Best Student Editor and nominated for an SAAI Award for contribution to Irish student media and publishing. She’s always happy to connect on Twitter @ellen_desmond.

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Production Assistant

Online Marketing and Social Media Executive [JOB POSTING]

Publisher: The Quarto Group
Job Location: London, UK

We are looking to appoint an Online Marketing and Social Media Executive in our Adult Title Marketing, UK team. Reporting to the Senior Marketing Manager, this role will work primarily with The Quarto Group Adult imprints and drive www.quartoknows.com social media growth. You will also be involved in select campaigns for The Quarto Group Children’s imprints and activity on their social media channels.

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5 reasons to use social and mobile for scouting new talent

Sweek, a social platform for free reading and writing, and Ravensburger, a well-known German publisher, have successfully completed #SchreibMitRavensburger, a Young Adult writing contest. At an exclusive event at the Ravensburger headquarters, Samira Bosshard was revealed to be the winner of the contest and earned herself a publishing contract, after impressing both the Sweek reading community and the expert jury of Ravensburger.

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Stop trying to go viral

Norah Myers is a freelance publishing consultant for BookMachine. She is currently writing a business book for a marketing company, practising Pilates, and eating too much flourless chocolate cake (and it shows). Her Twitter and Instagram handles are the same: @bookish_norah.

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