Marketing & Publicity Channel

Marketing & Publicity Channel

Interview with Sam Baker, co-founder of The Pool and Baileys Women’s Prize for Fiction 2017 judge

Sam Baker has spent 20 years in magazine journalism, editing some of the UK’s biggest magazines, including Just Seventeen, Cosmopolitan and Red. In 2015, she

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The Persona Principle – 8 steps to take UX beyond web development

BookMachine Works is a creative events and marketing agency, specialising in the publishing industry. We combine experience, energy and enthusiasm to create outstanding events and unrivalled marketing campaigns.

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On the proper care and feeding of book bloggers: A list of dos and don’ts for publishers who want to work with book reviewers

One of the most important components of building buzz behind your newest, shiniest book is getting book reviewers on board. However, building up a reliable

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Tips from BookMachine Works: Why email should be your priority

BookMachine Works is a creative events and marketing agency, specialising in the publishing industry. We combine experience, energy and enthusiasm to create outstanding events and unrivalled marketing campaigns.

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Exciting new chapter in Paddington’s history announced at Bologna Book Fair

Vivendi, who took full ownership of the Paddington brand worldwide in 2016, and HarperCollins Children’s Book, home of Paddington Bear publishing for sixty years, presented

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If books be the food of love, read on: Sharing books on Valentine’s Day

As the Book Bulletin online catalogue crowdfunding campaign for reading recommendations and gift suggestions comes to an end on International Book Giving Day (also known

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Innovation alone is not enough – BookMachine teams up with Emerald Publishing

As part of Academic Book Week, on Monday 23rd January, Emerald Publishing hosted a debate called ‘Creating the Future of Academic Publishing: Strengthening the Research

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Heffers bookshop: Nominate your most characterful bookseller or customer [winning blog idea November]

Each month BookMachine offers a community member, with great ideas, the chance to write on the site. This month, publisher and author of ‘This book

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