How to use Pinterest for branding and marketing [FOR AUTHORS]
Pinterest is an easy option for authors looking to extend their platform, build their brand, and connect with readers. Here are a few tips to…
Tag: author brand
How to use Snapchat for book marketing and author branding
How do you get started on Snapchat? Snapchat offers a fantastic support menu, which details all of the features and how-to’s, but I’ll help you…
‘If you can’t make it big, make it red’: Book design branding basics
With all romantic flare attached to writing, from the marketing department’s point of view a book is a product that should recoup the publisher’s investment.…
Publishing and Positioning: What thought leadership means for authors
My mum received a Christmas card from an old friend a few years back with a brief update on family news, including this plaintive summary:…
Brand building for publishers: It may not be what you think
Publishers spend a lot of time talking about building their brands, but most of us know in our heart of hearts that – for most…
4 steps for building an author brand
This is a guest post from Ricardo Fayet. Ricardo is an avid reader and startup enthusiast who has been studying the publishing industry with interest…
How to write an author bio they’ll remember
This is a guest post by Rachelle Gardner, an agent with Books and Such Literary Agency. Rachelle is also an experienced book editor, publishing coach and speaker. Here…
4 tips for hitting #1 on Amazon’s Best Seller list
This is a Guest Post by Angela Clarke on building author brands, social media and Amazon’s algorithm. Angela is the Amazon Fashion Chart bestselling author of Confessions of a Fashionista.…
5 Steps To Marketing Your Book Now
This is a guest post about book marketing from Justine Schofield, Development Director, at Pubslush In reality, if you’re still in the process of writing…