Email marketing for book publishers (BookMachine CAMPUS)
Nowadays many marketing teams focus a lot of their efforts on Instagram influencers and other newer ways to reach their market. However, email marketing is…
Tag: book marketing
Using social media to amplify your book sales (BookMachine CAMPUS)
In this course, explore the main social channels and ensure that you are up-to-date with the most recent changes to help inform your 2021 marketing st…
Sales Boost: Your Book’s Business Plan
This is a guest post by Bree Weber. Bree is a book designer and publishing consultant who loves Oxford commas. You can reach out to…
Marketing vs Design: Katie Roden interview
Katie Roden is a publishing, marketing and content strategist with 25 years’ industry experience. She is speaking at ‘Marketing vs Design, which matters more?’ on…
Alison Jones and Aimee Coveney win book marketing competition
Congratulations to Alison Jones and Aimee Coveney for winning Marketing the latest book: a competition for publishing people. The idea behind the competition was to…
Top 5 skills you need in marketing
Rosie Henry works as a Marketing Executive at Singing Dragon, an imprint of Jessica Kingsley Publishers. She has previously interned for the editorial department at…
4 tips for hitting #1 on Amazon’s Best Seller list
This is a Guest Post by Angela Clarke on building author brands, social media and Amazon’s algorithm. Angela is the Amazon Fashion Chart bestselling author of Confessions of a Fashionista.…
On writing, marketing and self-publishing: Julia Roberts interview
Julia Roberts is a TV presenter and author. Julia has been working for QVC since its launch in 1993 and had her first book, the…
Imaginative Space: The role of the faceless model on fiction book covers
There is a growing tradition in book publishing to use faceless models on book covers. Tried and tested, models whose faces are hidden are good…
5 Steps To Marketing Your Book Now
This is a guest post about book marketing from Justine Schofield, Development Director, at Pubslush In reality, if you’re still in the process of writing…
BookMachine Weekly BookWrap: publishing stories from around the web
On the site this week, we were Writing the book on fashion, arguing that the term ‘Legacy Publisher’ Is Not A Thing, and reporting on…