Suzanne Kavanagh is a strategic market specialist and programme curator working with BookMachine Works and the BookMachine community. She worked with Sophie O’Rourke, our Editorial Board member to…
Norah Myers is a freelance publishing consultant for BookMachine. She is currently writing a business book for a marketing company, practising Pilates, and eating too…
How to start? You have a Twitter account, are active on Facebook, have a LinkedIn presence and a website, but you need these to work…
Carly Watters is a VP and Senior Literary Agent at P.S. Literary. Here she shares her top tips on Instagram brand-building for us to share…
Sarah Garnham is a Publicity Assistant at Ebury. Here’s her summary report of Snapchat for publishers, looking at the publicity opportunities it offers, and when to…
Social media is becoming one of the greatest assets you can use to grow your business. As a social media fiend, I’m particularly fond of…
Matthew Walsh (Retail Membership Manager, IMRG), Kieron Smith (Digital Director, Blackwells) and Matt Haslum (Consumer Marketing Director, Faber and Faber) formed the panel discussing omnichannel…
Getting a new blog or social media platform noticed can be difficult. It is important that you are effective and systematic when you engage with…
You’ve got a blog. You’ve got Twitter. You post regularly. But how do you stand out? Almost everyone in publishing is sharing online content but,…
Social media is always evolving, and that’s why I like it. If you don’t keep up with the latest updates, you’ll get mired in old…
In the run up to BookMachine Week (23 – 27th February), we have been thinking about images and publishing. On a typical day you probably…
One of the biggest reasons that Facebook has become such a behemoth was the introduction of a simple feature. The ability to tag your friends…
