How to get into the room: qualifying as an audiobook narrator
To get into a competition, you have to qualify. Take the example of a track meet – a 50-yard dash in front of an audience,…
Tag: publishing
Keep your eyes on the prize
Book prizes have been receiving lots of scrutiny recently, with high-profile prizes such as the Costa Book Awards losing sponsorship and having to cease or…
Creating a marketing strategy with impact: the award-winning Open Water campaign
At the 2022 British Book Awards, Alexia Thomaidis and Zoe Coxon of Penguin General took the crown for Marketing Strategy of the Year, for their…
Two pairs of eyes: why do we edit and when do we stop?
What we need to share with people outside publishing Why do we edit? Twice recently I have been surprised by the disgruntled reaction of my…
Meeting sustainability goals: how digital tools can make publishing greener
Book people believe in the potential of books to make the world a better place and, at Edelweiss, we are definitely book people. We are…
The bookselling power of TikTok
The impact of TikTok has been a major development in the book industry over the past couple of years and a frequent feature in recent…
Listen up! A day in the life of an audio editor
‘What do you love most about your job?’‘No two days are ever the same.’ It’s the standard response given by so many professionals, especially in…
Five things managers can do to help virtual teams thrive
As WFH enters into its third year, shouldn’t we be focused on thriving, not just producing? One of my personal goals is to continue to…
The Publishing Assistant apprenticeship: its impact on Newgen and me
The difficulties of breaking into publishing are an open secret in the industry. The job market is saturated by publishing hopefuls with relevant degrees in…
Emily Cameron joins BookMachine Creative Agency as Digital Marketing Executive
Meet the latest member of the BookMachine Creative Agency Team! Emily Cameron, who previously worked at BOOMM Marketing, a Digital Marketing Agency based in Glasgow,…
What to expect from BookMachine in 2022
It’s safe to say that 2021 was a year of continued challenge for the industry and those working within it. However, as well as many…
Five things you didn’t know about ghostwriting in 2021
Gotham Ghostwriters are a US-based ghostwriting agency with a pool of some of the best and most specialized editorial pros in the country. Founded by…
Design-led marketing in the pursuit of ‘feel’
Samar Habib is the founder and Director of Ascetic Studios Ltd. and Senior Multimedia Designer at Simon & Schuster UK. He has been working on…
BookMachine is moving to London’s new creative hub
We have big news! Along with other publishing businesses Novellic and LoveReading, we are soon to be moving into London’s brand new Design District – the site…
My experience as a BookMachine Kickstarter
I joined BookMachine at the beginning of July as the Marketing and Design Assistant with the aim to gain experience working within the publishing community,…