Three Amazon SEO tips to boost your book sales
With 44% of product searches starting on Amazon, Amazon SEO should be high priority on any book marketer’s to-do list. When it comes to promoting…
Articles
Design-led marketing in the pursuit of ‘feel’
Samar Habib is the founder and Director of Ascetic Studios Ltd. and Senior Multimedia Designer at Simon & Schuster UK. He has been working on…
Crisis, what crisis? How to cope with a PR storm in publishing
Claire Maxwell is a freelance book publicist and writer. She has worked for publishers like Canongate Books, Icon Books, Quarto, Hodder & Stoughton and Indigo…
BookMachine is moving to London’s new creative hub
We have big news! Along with other publishing businesses Novellic and LoveReading, we are soon to be moving into London’s brand new Design District – the site…
Peter McCarthy joins the BookMachine Editorial Board for 2022
We’re pleased to announce that, from 2022, Peter McCarthy, Director of Consumer Insights at Ingram Content Group, will be joining the BookMachine Editorial Board to…
My experience as a BookMachine Kickstarter
I joined BookMachine at the beginning of July as the Marketing and Design Assistant with the aim to gain experience working within the publishing community,…
Blazing a trail in publishing: Tips for accelerating your career progression
Having broken into the publishing industry and had a number of promotions, you feel like you’ve found your groove and are now ready to progress…
Four tips for making new publishing connections online
Networking online is an effective and exciting way to develop your career and expand your business. Many people feel uncomfortable with the idea of networking,…
Beyond the book: How audiobooks have expanded on other formats across publishing
Across the UK audio publishers are joining forces this week to raise the profile of audiobooks as part of the #LoveAudio campaign. Each year the…
Why now’s the right time to join the BookMachine global community
Memberships for joining the BookMachine community are changing, with our prices set to increase for our +CAMPUS and Teams memberships from Monday 12th July. Before…
Pushing the boundaries with children’s audio production
What specific squawk would the cleverest raven in the universe make if she was in the middle of Ancient Egypt, on the run, and trying…
Building an audio list: how collaboration helped us achieve our business goals
The last time Apple made a MacBook with a CD drive was in 2016. That same year, Audible reported that a record 2 billion hours…
Why the audio boom needs to create change in children’s audiobooks
The pandemic boom in the audio market has given publishing a renewed buzz around the format. I experienced it myself being at home with my…
Why publishers should be more data-driven
For Sales and Marketing teams in publishing, extracting information from your data is instrumental to understand how to serve your customers better. Creating a strategic…
Books are software, too
There’s a good chance that, when you think about some of the printed books in your collection, you think about more than just the story…
