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About BookMachine

For the people and companies who make publishing happen.

BookMachine is a Creative Agency, a Community and a CAMPUS,
dedicated to the worlds of Publishing and Education.

BookMachine Creative Agency helps book trade and education businesses market their books, products and services. We are a highly-skilled digital agency that offers everything you might need, delivered dynamically, using a tried and tested unique approach that our clients love.

BookMachine Community is a global community for publishing professionals to connect, share and learn from one another. You can also listen to the BookMachine podcast to keep up with publishing conversations from anywhere.

With BookMachine CAMPUS, we teach you how to implement ideas and expertise. You can join BookMachine to access the suite of video courses or ask us to deliver bespoke training for your team.

BookMachine is a proudly ‘Remote-First’ company, with our central hub office in the heart of London’s new Design District – a new home for the creative industries. 

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Our Story

We initially founded our business in 2010, hoping to build a community of like-minded publishing people. Over the past 13 years we have developed the business, and BookMachine now offers much more than that. 

Since those early days we have …


      • Hired a brilliant team. There are now nine of us at BookMachine, here to execute on everything we do as our Agency, Community and CAMPUS evolve.

      • Hosted 100+ online and in-person events – both for BookMachine members and for publishers and organisations across the industry.

      • Launched a growing library of CAMPUS hour-long online video courses.

      • Started fundraising for Book Aid International (2021), The Red Cross (2022) and Bookmark Reading Charity (2023).

      • Hosted Publisher Walk & Talk events, giving our community more ways to get to know each other

      • Grown our membership base, which now spans the UK, USA, Spain, France, Ireland, Canada, The Netherlands, Switzerland, Ecuador, Malta, India, Cyprus and Lebanon.

    Meet the Team

    Laura is a white woman with long brown curly hair. She is standing in front of some modern glass buildings


    Hi, I’m Laura, Director and Co-Founder of BookMachine, where I lead on all things Business Development. Having worked in both editorial and marketing over the years, I understand the needs of our clients, and am motivated every day by finding solutions for their problems.

    Location: Bishop’s Stortford
    Favourite book: Brick Lane by Monica Ali

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    Aimee is a white person with chin-length slightly wavy brown hair. She is standing in front of a white corrugated background


    Hello! I’m Aimee, Branding Strategist at BookMachine. I oversee the branding of our Community and Creative Agency, as well as helping our members develop in their careers and succeed at work. 

    Location: Cambridgeshire
    Favourite book: Early Riser by Jasper Fforde

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    Suzanne is a white woman with blonde hair tied on top of her head in a bun. She is standing in front of a pink speckled wall


    Hi, I’m Suzanne, Events and Client Director at BookMachine. I focus on what works best for our clients, working behind the scenes to make them happy! I also coordinate the BookMachine Unplugged event series, working with speakers from across the industry. 

    Location: Sissinghurst, Kent
    Favourite book:
    Hamnet by Maggie O’Farrell

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    Gavin is a white male with short brown hair and beard. He is standing in front of some out of focus buildings in the background


    I’m Gavin, Director and Co-Founder of BookMachine alongside Laura. As well as leading our exciting new Digital Product Consultancy, I’m always looking for ways to develop BookMachine’s operational capacity. 

    Location: Bishop’s Stortford
    Favourite book:
    The Lost Planet by Angus MacVicar

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    Olivia is a white woman with long straight brown hair. She is standing in front of a modern glass building


    Hello! I’m Olivia, and I’m a Digital Marketing Strategist specialising in education. As a school governor myself, I understand the challenges faced by the market, and work closely with our education clients at BookMachine to devise strategies for growth and success.

    Location: Manchester
    Favourite book:
    A Little Life by Hanya Yanagihara

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    Emily is a white woman with shoulder-length brown hair with a fringe. She is standing in front of a modern black and glass building


    Hello! I’m Emily, and I’m a Digital Marketing Executive at BookMachine. I work across both education and trade projects, creating social media content, designing assets and managing influencer campaigns for our clients. 

    Location: Glasgow
    Favourite book:
    Homegoing by Yaa Gyasi

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    Meg is a white person with chin-length brown hair and a fringe. She is staking in front of a plain white background


    I’m Megan, a Digital Marketing Executive at BookMachine. I have a broad range of experience marketing for academic, independent, and children’s publishers, and creating a variety of digital ad campaigns, organic social content, newsletters, emails, and analytical reports. After exploring the trade side of the industry during my publishing MA, I went on to specialise in marketing academic products during my time at Oxford University Press, giving me a valuable and diverse insight into both the trade and educational fields. 

    Location: Manchester
    Favourite book:
    The Jack Reacher Series by Lee Child

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    Gemma is white woman with blonde/brown shoulder-length hair. She is standing in front of a modern yellow and glass building


    Hi, I’m Gemma, a Digital Marketing Strategist at BookMachine. Working across a range of campaigns, I specialise in data-driven and creative strategy, developing stand-out campaigns to maximise ROI for our clients! 

    Location: Winchester
    Favourite book:
    The Secret History by Donna Tartt 

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    Kirsty is a white woman with dark brown shoulder-length hair, wearing clear glasses. She is standing in front of a leafy plant covered in dusky pink flowers


    Hello, I’m Kirsty, a Digital Marketing Strategist at BookMachine. I have 8 years’ experience in the publishing industry – with tons of experience marketing romance fiction, commercial fiction and celebrity-authored fiction. I work with a range of BookMachine clients, leading on campaign strategy.

    Location: Slough
    Favourite book: A Complicated Kindness, by Miriam Toews

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