Amazon Digital Marketing Services
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Amazon Marketing Services (AMS) is a powerful ad platform based within the Amazon Marketplace, allowing you to drive visibility, demand and sales for your products. With three different ways to advertise, AMS can offer excellent ROI – if used correctly.
As with all advertising platforms, there are many nuances and parameters that affect a campaign. Whilst many businesses can and do experiment with AMS, using a professional with experience can offer a valuable shortcut.
BookMachine has provided AMS training and managed campaigns for numerous clients, and can assess a strategy and best route to increase sales to maximise your budget.
We’ll work with you to identify which of the three services – headline search ads, product display ads or sponsored products – will best suit your product(s) and needs. From there a detailed plan will incorporate strategy, testing and optimisation to ensure we’re achieving the best possible results.
- AMS strategy audit for any previous or existing campaigns
- Tactical plan and schedule
- Implementation and optimisation of ads
- Analysis and reporting
- PLUS – training to upskill in-house teams
“The training BookMachine provided for us on the dark arts of Amazon advertising was superb. As a team, we learned new things but equally importantly had assurance that much of what we were doing was on the right track but perhaps needed tweaking. Excellent value for money – can’t recommend them highly enough.”
David GrantDirector of Sales and Marketing, Search Press
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