Twitter Fallout: what should businesses do?
Since his takeover at the end of October, Elon Musk has lit a fire under Twitter. The main question everyone has is: will it burn…
Better productions by cutting out wasted effort
It can be difficult and time-consuming to learn new things as a way to get better at your craft. Writing, producing, directing, recording, editing –…
The future of publishing: how technology is shaping the publishing industry
With the advent of new technologies, the publishing industry is changing. This means that there are, amongst others, new opportunities for automated book production. Automating…
The need for closed captions and transcription in web accessibility
Studies have thrown up some interesting statistics, which can change the way content creators choose to look at their offerings. One of these claimed that…
Talking Marcomms (BookMachine Unplugged Online 2022)
Understanding and using audience data: The present and future of marketing Catch up with the recording of BookMachine Unplugged: Talking Marcomms 2022! To skip to…
Bookscription and the future of self-publishing: interview with Booknet’s Sergiy Grushko
Sergiy Grushko is the co-owner and chief executive officer of booknet.com, an international literary platform and social media network. Almost all Booknet content is self-published…
Never stop learning: BookMachine CAMPUS course students share their feedback
On Thursday 13 October, we were thrilled to celebrate the launch of our latest CAMPUS courses, surrounded by friends at the BookMachine headquarters in Greenwich.…
Diversity, Equity and Inclusion: more than buzzwords
No matter where you sit in the creative process, an awareness of Diversity, Equity and Inclusion (DEI) and its application can make a difference in…
Supporting diverse books through the Thema classification system
At Edelweiss, we’ve seen that behind every successful book stands good metadata. Accurate and comprehensive information about a title’s contents and themes is key to…
What is alt-text and what should publishers be aware of?
Alt-text stands for Alternative Text, which uses words to accurately describe visual content to a reader and provides a context of the subject. It is…
5 new reasons to build your publishing skills: the latest BookMachine CAMPUS course release
+CAMPUS members of BookMachine can now tap into five brand new publishing video courses to help them to build key skills and get ahead in…
Educational Publishing: from the outside in
It might seem a bit of a stretch when checking proof corrections on a rainy Friday, but publishing as an industry is often glamorised. It’s…
How to get better accessibility from InDesign
[Sponsored post by our 2022 partner Circular Software] Ken Jones of Circular Software offers information and good news for InDesign users struggling to make accessible ebooks. Adobe InDesign…
Influencer campaigns within education: how it works and how to do it
We know that working with influencers isn’t new, but the kind of influencer marketing we engage with our clients on is a hybrid of the…