Wednesday Wisdom: Creating Heligo Books
Catch up with the replay of our inspiring Q&A with Rik Ubhi, Editorial Director for Business & Smart-Thinking at Bonnier Books UK. During the discussion,…
The search for the 1:1 ratio: the audiobook producer’s dream
Audiobook narrators and producers are hungry for answers. There are so many questions, and so many changes in the industry right now. The evolution of…
Quarto Marketing Sprint
When looking for inspiration and direction for two new campaigns, Quarto reached out to us to run one of our renowned marketing sprints. As a time-con…
Why publishers need to be on TikTok – and how to get started
The publishing industry has a long history of adaptating to changing technologies, but I think it’s fair to say that we’re not always the quickest…
Emily Cameron joins BookMachine Creative Agency as Digital Marketing Executive
Meet the latest member of the BookMachine Creative Agency Team! Emily Cameron, who previously worked at BOOMM Marketing, a Digital Marketing Agency based in Glasgow,…
How NFT digital first editions could shape the future of publishing
The interest in NFT and blockchain technology has been growing throughout 2021, and this seems likely to continue into 2022 and beyond. The music and…
What to expect from BookMachine in 2022
It’s safe to say that 2021 was a year of continued challenge for the industry and those working within it. However, as well as many…
BESA Success Story
A three-month contract has become a long-term project to support BESA’s marketing activities in delivering over 40 campaigns and a 96% member renewa…
Top 5 Marketing Trends for 2022
The last two years have shown just how quickly businesses can adapt to changes. Digital transformation was the top priority for businesses to maintain engagement…
Wednesday Wisdom: Design at Studiolo Secondari
Watch the replay of our design-centric Wednesday Wisdom Q&A with Linda Secondari, Principal and Creative Director of Studiolo Secondari. During the chat, learn about Linda’s…
Wednesday Wisdom: Creating inspirational cover designs
Catch up with our illuminating and inspiring chat with book cover designer and illustrator Micaela Alcaino. During the Q&A, we find out more about Micaela’s…
Save up to $160 on a Publishers Weekly subscription
BookMachine members now get special discount rates to Publishers Weekly! Your special member rate entitles you to become a Publishers Weekly Insider and save up…
Work for hire in the design world: an interview with Rebecca Blake of the Graphic Artists Guild
In this BookMachine blog post, Linda Secondari, our Editorial Board Member for Design, interviews Rebecca Blake, Advocacy Liaison at the Graphic Artists Guild, about work…
A few tips on how to publish a professional book
There are many highlights of working in professional publishing but an absolute best must be when a new book is well-received by readers and seeing the…
Building your brand using Digital PR
What is digital PR? If you’ve ever asked how some publishers got their book titles to the top of Google results then the answer is…
