Whether a publisher is working with a freelance designer or a design agency, the process tends to follow the same path with the same pitfalls to avoid. This paper details what these pitfalls are and offers advice on how to avoid them and ensure that outsourcing design work is not only cost effective, but creates long-lasting working relationships.
Thank you to the following people for sharing their views in this White Paper:
- Nina Reeves, Senior Visual Designer at Pearson English
- Victoria Peters, Production Manager at Jessica Kingsley Publishers
- Sarah Silver, Editor/Publisher at Hachette Children’s Group
- Scott Parker, Global Design Director, ELT at Cambridge University Press