The need for closed captions and transcription in web accessibility
Studies have thrown up some interesting statistics, which can change the way content creators choose to look at their offerings. One of these claimed that…
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Uncharted territory: how Bloodhound Books expanded into new genres
Bloodhound Books is best known as an independent specialist publisher of commercial crime fiction and psychological thrillers. Our co-founders Betsy and Fred have a passion…
Audiobook marketing can start during creation: here’s how!
Audiobooks are a rapidly growing market. In fact, the APA (Audiobook Publishers Association) released data earlier this year saying revenue grew 25% to $1.6B, marking…
Make yourself heard: how to market and promote audiobooks effectively
Audiobooks are one the fastest-growing divisions in the publishing industry. This will likely keep increasing as more booklovers move towards digital platforms. Though audiobooks are…
Content delivery platforms in publishing, and how to start using them
It has been a few years since online learning crossed the threshold of the corporate world and journeyed into other industries. Education and publishing are…
Reach a new audience with music streaming services
Zebralution is a leading digital distributor of audio content, fiercely independent and ardently supportive of independent labels and publishers. We earned our stripes in the…
How NFT digital first editions could shape the future of publishing
The interest in NFT and blockchain technology has been growing throughout 2021, and this seems likely to continue into 2022 and beyond. The music and…
The story of Hag: how a fiction podcast became a book
Last August, Harriet Poland of Audible described the genesis of the Hag podcast here on the BookMachine blog. In this new post, Rose Tomaszewska of…
Authors: Don’t overlook audio
Audiobooks are on the rise, particularly in retail. This is the ideal time for you to reconsider audio publishing. W.F. Howes Ltd’s Acquisitions Editor, Rachel…
Audio publishing: Common misconceptions
Louise Newton is an Audio Assistant at Little, Brown Book Group, and works across all imprints at Little, Brown on fiction and non-fiction titles. Louise is…
5 ways to perfect your pre-launch publicity campaign
Digital reading platform The Pigeonhole have launched a competition with Pan Macmillan, giving 500 winners early access to a serialized exclusive of Ken Follett’s latest…
Innovative publishing for people who have visual impairments
It’s entirely possible that you won’t have heard of Calibre and yet this organisation is a key part of the publishing supply chain for thousands…
The 5 best sites for reading ebooks online
Here we share Geethik Technologies’ insights into ebook reading online (this blog post first appeared on the Geethik Technologies’ blog).
How publishing professionals can stretch their marketing budget
I was lucky enough to get a ticket for the Summit on Content Marketing via my content marketing coaches Andrew and Pete. Twelve days ……
5 things publishers should know about Kindle Unlimited for readers
Here we share Geethik Technologies’ insights into Kindle Unlimited (this blog post first appeared on the Geethik Technologies’ blog).