So folks, that was BookMachine’s #kindleweek. Taking this week as a snapshot of web-words around the subject of Amazon, it’s clear that Booksellers are wary as Amazon tries to have it all, and Is Amazon Short-Changing Authors? Kate Pulliger meanwhile thinks Digital companies “have a stranglehold on publishing”.

And as for the future of ebooks and the Kindle itself, Is that the answer? Perhaps the HTML5 Kindle Cloud Reader launched this week will shake things up.

Lifestyle design guru Tim Ferriss’s deal with Amazon is both an outlier and a harbinger says Mike Shatzkin. Well, we’ll find out.