Wednesday Wisdom: Discover, market and sell with Edelweiss
Catch up with our Wednesday Wisdom Q&A with Ruth Bradstreet, Managing Director, Europe at Edelweiss, and Laura Willis, Marketing Director at Hardie Grant Publishing. In…
Five things you didn’t know about ghostwriting in 2021
Gotham Ghostwriters are a US-based ghostwriting agency with a pool of some of the best and most specialized editorial pros in the country. Founded by…
Talking Marcomms (BookMachine Unplugged 2021)
Let’s get personal: AI and the future of book marketing Artificial Intelligence has the potential to deliver higher conversion rates for marketers through targeting and…
Three Amazon SEO tips to boost your book sales
With 44% of product searches starting on Amazon, Amazon SEO should be high priority on any book marketer’s to-do list. When it comes to promoting…
Design-led marketing in the pursuit of ‘feel’
Samar Habib is the founder and Director of Ascetic Studios Ltd. and Senior Multimedia Designer at Simon & Schuster UK. He has been working on…
Wednesday Wisdom: How marketing happens at Springer Nature
Tune into the replay of our Wednesday Wisdom Q&A session with Mithu Lucraft, Director of Content Marketing Strategy at Springer Nature. Find out more about Mithu’s day-to-day…
Crisis, what crisis? How to cope with a PR storm in publishing
Claire Maxwell is a freelance book publicist and writer. She has worked for publishers like Canongate Books, Icon Books, Quarto, Hodder & Stoughton and Indigo…
BookMachine is moving to London’s new creative hub
We have big news! Along with other publishing businesses Novellic and LoveReading, we are soon to be moving into London’s brand new Design District – the site…
Not just for kids: What publishers need to know about books, aesthetics and TikTok
Publishing professionals, especially those involved in the marketing and distribution of new titles, are aware of the importance of social media. However, the social media…
Wednesday Wisdom: Audio market trends with Bookwire
Catch up with our Wednesday Wisdom Q&A with Videl Bar-Kar, Global Head of Audio at Bookwire, and Lindsey Mooney, who is former Managing Director of…
Peter McCarthy joins the BookMachine Editorial Board for 2022
We’re pleased to announce that, from 2022, Peter McCarthy, Director of Consumer Insights at Ingram Content Group, will be joining the BookMachine Editorial Board to…
Five SEO Top Tips to improve your online presence
Whether you’re trying to improve your online discoverability through search engines or you want to improve your organic social campaign reach, there are a number…
My experience as a BookMachine Kickstarter
I joined BookMachine at the beginning of July as the Marketing and Design Assistant with the aim to gain experience working within the publishing community,…
