Six new video courses launch for CAMPUS members
Six brand new BookMachine CAMPUS video courses are available for +CAMPUS members to start dipping into to upskill, reskill or learn new skills.
BookMachine CAMPUS is our growing library of flexible, industry-specific video skills courses designed for publishing professionals. They have been created to give you the knowledge and practical tools you need to apply your learnings to your role and career progression.
This latest batch of courses covers topics from creating P&L reports, talking about race as an editor and planning engaging virtual events, to paid ads on Facebook and Instagram, social media listening strategies and creating bestselling audiobooks.
We would like to thank our amazing tutors who have put these courses together: Helena Markou, Rachel Gregory, Rachel Quin, Ruth D’Rozario, Suzanne Kavanaugh and Veronica Ferrari!
How to take the courses
If you’re a CAMPUS member, log into your account and head to the new courses below. Click ‘Start course’ to get started with the introduction, which will lead you into Module 1.
If you’re a Community member and you would like to take the courses but you currently don’t have access, it’s easy to switch if you pay monthly. Simply cancel your existing Community account at the end of the month and then purchase a +CAMPUS membership.
If you have paid for an annual Community membership and you would like to switch to CAMPUS before your year is up, please email us and we’ll let you know how switching works for you.
Finally, if you’re not a member yet, you can sign up to a +CAMPUS BookMachine membership for £18/month if you just want to trial a course or two – or you can subscribe for an annual membership for £180/year (so that’s 2 months free). Join the CAMPUS Community by clicking here.
Creating P&Ls in Excel
Consider the purpose of a P&L from an editorial, production and marketing perspective with Subject Coordinator for the MA Publishing (via distance learning) at Oxford Brookes University, Helena Markou. Covering estimating and forecasting, value engineering and increasing financial control.
Facebook & Instagram marketing campaigns that drive results
A practical, data-driven approach to creating more effective social advertising campaigns. Create, run, measure and improve your ads. Led by freelance marketing professional Rachel Quin.
Talking About Race: An editor’s principles
General principles to raise your awareness and empower your editing for educational or non-fiction content involving race, ethnicity and nationality. Learn with tutor Ruth D’Rozario, Development Editorial Manager at Hodder Education.
Successful Planning and Preparation for Virtual Events
Practical planning for running a successful online event, led by IDM-qualified marketer Suzanne Kavanagh. Learn about the tools and techniques to make sure all goes smoothly and everyone knows what to expect.
Create a bestselling audiobook
The fundamentals of creating and pitching an audiobook, instructed by digital publishing expert Rachel Gregory. From acquiring the right kind of content, to casting and maximising your chances of creating a bestseller.
Social media listening strategies for publishers
Strategies to help you identify useful findings that can make a difference for your marketing. Understand your online reputation and the content your readers want in this course led by Veronica Ferrari, editorial and publishing consultant.
We very much hope you enjoy tapping into these new video courses – as well as the existing 16 video courses available on our site if you’re a +CAMPUS member. If there’s anything missing that you would like us to create next, please do let us know.