Nattering NOT networking

Nick Coveney, Marketing maestro for the SYP, found himself at the BookMachine party last week, and has some mighty fine things to say about us. Aw shucks.

Last Thursday – whilst the media was busy prophesying doom and gloom (pretty accurately actually) in light of Britain’s perennial “surprise” freeze, a group of intrepid individuals decided to defying the elements by attending BookMachine.

But what is BookMachine? Well it’s quite possibly the best thing to happen to networking events in a very long time. 

The mix of people was hugely diverse despite the terrible weather many brave souls had crossed several counties to attend this fun and funky event. Admittedly, I wasn’t among them as I only had a five-minute stroll down the fabled Euston Road wind tunnel to contend with.

The drinks and the conversation were free flowing but the best thing about the @Book_Machine was the brilliant atmosphere. It was relaxed, friendly and completely open and whilst there were people from all aspects of the publishing industry we spent most of our time nattering rather than necessarily “networking” in the conventional sense.

It was a great night to meet and chat with like-minded folk (it transpired that we were all into Books shockingly). I’d happily recommend the BookMachine to anyone looking for a fun evening and I am looking forward to attending their next event.

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