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Head of Publisher Relations at The Reading Agency: Karen Brodie interview

Karen Brodie is Head of Publisher Relations at The Reading Agency and was recently picked as a BookSeller Rising Star. Here Stephanie Cox interviews Karen about her career so far, and some of the work she is responsible for at The Reading Agency.

1. Please introduce yourself and give an overview of your career so far.

I’m Head of Publisher Relations at The Reading Agency. I started in publishing in Edinburgh and then worked at HarperCollins and Penguin in the rights departments. I expanded my international experience at the British Council, working on literature projects overseas to strengthen cultural relations for the UK, including the first literature festival in Kurdish Iraq, a language-learning radio programme where I interviewed authors for broadcast across Africa and an Arabic-English translation conference. I moved to Istanbul to manage the Turkish partnerships and programme for Turkey Market Focus at The London Book Fair and stayed a second year in Turkey as Head of Arts extending my arts experience to work on film, fashion, visual arts, music and digital projects. I returned to London with the Iran team to develop the British Council’s UK-Iran programme. Nine months ago I took the job at The Reading Agency. I’ve been extremely fortunate to have had such interesting experiences and have met lots of inspiring people.

2. How did you find The Reading Agency?

After returning to the UK, I was keen to reconnect with publishing. The role at The Reading Agency was a unique opportunity to bring together my literature background in both the private and public sectors. It was a challenging interview with stiff competition and I was so pleased to be offered the job.

3. Can you explain a little bit about your role and your responsibilities at The Reading Agency?

The Reading Agency is a national charity which specialises in inspiring more people to read more and encouraging them to share their enjoyment of reading with others. . There’s a strong body of research to show that reading for pleasure improves wellbeing and empathy, and develops skills to support people throughout their lives. As Head of Publisher Relations I work with an excellent team developing and managing relationships with publishers and the wider industry to help us deliver The Reading Agency’s programmes for adults, young people and children.

We work with a huge variety of partners in the publishing industry and it’s my responsibility to identify and agree mutually beneficial partnerships across our programmes. The Reading Agency has a unique relationship with public libraries and I work to build and strengthen relationships between publishers and public libraries to reach more readers and find creative ways to promote authors. It’s a hugely varied role which includes managing commercial relationships and CSR relationships with publishers, developing ourreading groups network, and contributing to the Radio 2 book club selection panels.

4. How did it feel, after all of your hard work, to be named a BookSeller Rising Star?

It was hugely encouraging and rewarding to be recognised by the industry for the contribution I’ve made to The Reading Agency in such a short time. And there’s still so much I’d like to do.

5. What would you say is the most rewarding about your job? What makes you feel like you’ve really made a big impact?

There are so many things! We have compelling evidence from participants in our programmes that The Reading Agency’s work has prompted attitudinal and behavioural change. It’s motivating to hear personal stories from people who have completed our Reading Ahead challenge or received a book given out on World Book Night. There are some examples here.

I really enjoy finding ways to reach non-traditional audiences. I’m always excited about working with diverse partners and creating unique opportunities to reach new readers. It’s fantastic to get feedback from librarians, publishers or readers when a promotion has made a real impact.

To read more of the interview, head over to Stephanie’s blog: Words are my Craft.

BookSeller Rising STar, Head of Publisher Relations, Karen Brodie, partnerships, publishing industry, Stephanie Cox, The Reading Agency

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