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    Strategy

    IMG 1557 e1482275978566

    Realities of publishing which I find hard to imagine

    Lisa Davis is the Book Purchasing Manager at BookTrust, the UK’s largest reading charity that gifts books to over two million children, including books specially…

    bookmachine-staff
    Lisa Davis December 20, 2016
    4 Comments
    matthias

    7 questions to shape an effective innovation team

    When managing any innovation project, organizing your team is one of the most important challenges you will face. No matter if you found a startup…

    bookmachine-staff
    Matthias Reinholz December 9, 2016
    1 Comment
    floppy disks

    10 things that used to be part of a publisher’s day that millennials will find hard to imagine…

    Yesterday I discovered I’d been shortlisted for the Women in Publishing Pandora prize for ‘significant and sustained contribution to the publishing industry’. By the time…

    bookstothesky
    Alison Jones December 6, 2016
    26 Comments
    kinga

    Negotiating techniques for publishers

    PublishDrive is an ebook publishing service which supports the operational processes of small indie publishers and authors. Kinga Jentetics is CEO and co-founder of PublishDrive,…

    bookmachine-staff
    Kinga Jentetics December 4, 2016
    membership economy

    The membership economy

    Meet Millennia. Millennia doesn’t take a taxi to the airport, she books an Uber ride. She doesn’t buy a novel at WHSmith while she waits…

    bookstothesky
    Alison Jones November 23, 2016
    1 Comment
    anna faherty e1462483083959

    Diverge! How thinking differently could boost your career

    In an industry that outsources most of its physical tasks and processes, what’s the one thing that can set you and your organisation apart from…

    samperkins
    Sam Perkins November 6, 2016
    emc design

    Marketing vs Design: Photo/Twitter blog

    If you work in book marketing, your focus is on running campaigns to sell more books. If you are a designer you know that no…

    samperkins
    Sam Perkins November 6, 2016
    bookgig

    BookGig: The ‘publisher agnostic’ initiative launched by HarperCollins

    A new initiative hit the book world this week: BookGig, ‘all the events from the authors you love’. What’s interesting about that? Well, it’s one…

    bookstothesky
    Alison Jones October 12, 2016
    1 Comment
    BookMachine logo

    Irish book sales up by 20% as feel-good factor returns to publishing

    The book trade in Ireland is booming with sales up by more than 20 per cent to date this year. Here are some of the…

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    BookMachine October 10, 2016
    6a00d83452242969e201b8d21e2c56970c

    2016 Trend Report: What publishers need to know

    The Future Today Institute has created a terrific, free report summarizing key technology trends and what they mean for tomorrow. I’ve embedded the report below…

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    Joe Wikert October 9, 2016
    bookshop

    10 tips for bookselling from the shop floor

    Chicken and Frog Bookshop is the only independent children’s bookshop in Essex. The family owned and run store opened its doors in October 2012. We…

    bookmachine-staff
    Natasha Radford October 6, 2016
    live this book

    The role of the print book in an increasingly online world

    Back in 2010, working at a scholarly publisher, I had a bet with our Production Director that half our revenue would be digital by the…

    bookstothesky
    Alison Jones October 4, 2016
    seth godin

    Seth Godin’s three charges against publishers

    “As repressed sadists are supposed to become policemen or butchers, so those with an irrational fear of life become publishers.” – Cyril Connolly Publisher-bashing is…

    bookstothesky
    Alison Jones September 30, 2016
    7 Comments
    book2look

    Why small publishers sell more books with Nielsen Book2Look

    Small independent publishers and self-published authors need to maximize the impact of their books and ensure they are easily found on the Internet. Ralph Möllers,…

    bookmachine-staff
    Ralph Möllers September 28, 2016
    pokemon go

    What can publishers learn from Pokemon Go?

    Long considered nothing more than a gimmicky fad, it turns out that augmented reality (AR) is actually alive and well. At least that’s the case…

    bookmachine-staff
    Joe WIkert September 26, 2016
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