How to best optimize your blog posts for SEO

What is Blog Optimization? According to Hubspot: When you optimize your web pages — including your blog posts — you’re making your website more visible…

Rachel Thompson August 25, 2017

10 tips for building a freelance business website

If you don’t yet have an online presence, in the form of even a simple website, then it’s time to consider setting one up. It…

Margaret Hunter August 4, 2017

The Persona Principle – 8 steps to take UX beyond web development

BookMachine Works is a creative events and marketing agency, specialising in the publishing industry. We combine experience, energy and enthusiasm to create outstanding events and unrivalled marketing campaigns.…

Suzanne Kavanagh June 14, 2017

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Dos and don’ts for using SEO to be a better publisher [Winning blog idea April]

Each month BookMachine offers a community member, with great ideas, the chance to write on the site. April’s winner was Caleb Woodbridge who writes about…

Caleb Woodbridge May 12, 2017

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6 essential online tools for self-published authors

In this blog post, Chris Singleton – director of digital marketing company Style Factory – highlights six tools that can help self-published authors handle the…

Chris Singleton May 9, 2017

Top thought-provoking ebook related blogs of 2016

Is 2017 the year you start to read up on the industry and changes sweeping the publishing world? Well we have made it a bit…

Geethik Technologies January 3, 2017

Commissioning an effective publisher website

Simon Appleby is the Managing Director of Bookswarm, the only digital agency in the UK dedicated to delivering projects for publishers, authors and others in…

Simon Appleby March 30, 2016

Digital Marketing insights from Katie Sadler [HARPER COLLINS]

This is a guest interview with Katie Sadler. Katie is Senior Marketing Manager at Harper Collins and focuses on HarperVoyager (science fiction and fantasy) and…