Why Is Video Conferencing Good For Business?

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Any business can benefit from video conferencing. Rather than the traditional setup of meetings and consultations involving plane trips,long drives, and hotel expenses, videoconferencing opens up a business’s possibilities from the limits of their office location to the rest of the world. There are several reasons to enlist the services of a videoconferencing provider like Blue Jeans; here are just a few of the many benefits you can experience:

It Saves Businesses Money

Videoconferencing eliminates the need for travel expenses, including hotel accommodations, meeting rooms, and booking expenses. The New York Times reported that last year, businesses spent $273 billion on travel expenses. A report by the Carbon Disclosure Project (CDP) indicated that videoconferencing could save the economy $19 billion.

Increased Productivity

In addition to saving on expenses, videoconferencing saves time. Situations beyond company control, such as weather or heavy traffic, are no longer a hindrance to a productive work environment. Without the need for travel to meetings, it is easier to schedule meetings that all essential parties can be a part of. This can eliminate separate meetings due to scheduling constraints or the need to report back to others on what transpired during the meeting.

Employees who travel less tend to be healthier and happier employees. When they are not burned out on spending hours traveling, employees are more likely to be productive and have a better work-life balance. They also tend to have lower absenteeism rates and sickness claims due to eliminating the stress involved with frequent travel.

Increased Efficiency

Employees won’t waste precious work time on meetings for travel. This also opens up more hiring possibilities, as geography will be less of an issue in building your team. Once this is implemented, meetings times and office hours can be more flexible. It will be easier to conduct meetings with others in different time zones. Job interviews and outside consultation can also be done face to face, reducing the possibility of scheduling conflicts and travel issues for these reasons.

It Improves Employee Communications

Though remote, video conferencing provides the face-to-face interaction that brings employees together. GAN Conferencing indicates that 87 percent of workers who videoconference feel more connected to their colleagues. Teams who feel connected seem to trust each other more, understand work tasks better, and are generally more productive. For employees in remote locations, putting a name to a face and increased personal interaction can help them feel like more of part of the team. That team spirit will improve employee relations by making everyone have a sense of purpose, the feeling that they belong to a group and aren’t just out there on their own.


Video conferencing brings forth many possibilities for flexibility, especially when using a cross-platform provider like Blue Jeans. According to Mashable, as many as 80 percent of employees indicate that they would like the possibility of telecommuting. When telecommuting becomes an option, employees do not have to be on site to communicate tasks, or to follow up on and plan projects. Job interviews and consultation can be done face to face, reducing the possibility of scheduling conflicts and travel for these reasons.

It Helps Companies Go Green

Switching to videoconferencing is good for the environment. Companies who videoconference reduce their carbon footprint and reduce their impact on the environment. Teleconferencing cuts down on carbon emissions. Weber states that a team can save 27.04 tons of carbon dioxide by moving their training online. Customers and clients have showed an increased interest in recent years to conduct business with companies that have a reputation of being environmentally responsible. Employees are also more likely to seek employment with companies that show that “going green” is a priority.

It’s Easy To Make The Switch

With a service such as Blue Jeans, making the switch is simple. You can set up the service online and soon you’ll be ready to start teleconferencing, no matter what platform each person uses. Support for new clients include information videos, phone support and multiple options.

The Competitive Advantage

Businesses that take advantage of the benefits of videoconferencing hold the competitive edge. They have access to more talent and more frequent contact amongst themselves, and their businesses reach is limitless. Their local reach of business contacts and clients becomes global when they have access to videoconferencing. A business that can conduct business more efficiently and at less cost will be more desirable to both clients and employees.

There are many reasons for a business to switch to videoconferencing. It saves money, it’s environmentally responsible, it’s flexible, and it increases productivity and efficiency. It’s a great way to leverage the competitive advantage both locally and globally. This is definitely the way for businesses to bring their companies into the future and ahead of the rest.

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  1. Nice post, it is all video conferencing can do. Apart from Blue Jeans, There are many video conferencing software like EZTalks, GoToMeeting, Webex, all can help you

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