Looking back from this era of lockdown binge-watching and couchification, it is easy to forget that there existed a time when streaming behemoth Netflix didn’t…
Amazon has eclipsed Google and is now the # 1 destination for product search. With few shoppers looking beyond the 1st page of Amazon’s search…
For a popular topic in the industry today, metadata is easily misunderstood. I believe that is because everyone has their own subtly different definition of…
Harry Graham is a Marketing Executive at Supadü, who are experts in web build, eCommerce, site search and data management for publishers. Managing our metadata…
Abbie Headon is Commissioning Editor at Prelude Books, and also writes and edits books as Abbie Headon Publishing Services. She is a 2018 Bookseller Rising Star and sits…
Claire Morrison oversees the marketing strategy for licensing, children’s and travel books as well as being instrumental in implementing DK’s metadata and video strategies. During…
This is a guest post by Anna Cunnane. Anna is Senior Data Executive at Abrams & Chronicle Books. Anna was winner of the Trailblazer Awards…
Abbie Headon runs Abbie Headon Publishing Services, and offers a range of skills including writing, editing and commissioning, alongside social media, website development and publishing management. She…
Matt Haslum spent 8 years building an award-winning digital creative agency working with big brands, helping them focus on engaging their customers online. He joined…
Publishers recognise that they are facing a huge discoverability problem. While good quality metadata will never replace hand selling it can be a key to…
As you can imagine, getting on page 1 of Amazon’s search results can be very important. Amazon is the world’s largest search engine and your…
Last month Claire Morrison, Senior Marketing Manager at DK, felt passionate enough about our feature Amazon: How to Get Your Book To Appear Alongside the…
Cory Doctorow is one of my nominations for Hero of the Internet. He’s an author, activist, journalist, and blogger – he’s co-editor of Boing Boing,…
We’re fortunate to have so many book discovery tools and techniques available to us, but leveraging them effectively can be challenging. In this post I’ll…
