How to build a community: Interview with Will Rycroft
Will Rycroft is Community Manager at VINTAGE, and speaker at our next event, ‘How to build a community‘, on the 18th May. VINTAGE books have…
Book Marketing and Publicity
Stay up to date on the latest book marketing and publicity techniques. This Topic covers strategies for reaching readers and working with publicists.
All the facts and stats from the UK Children’s Summit
For the first time this year, Nielsen Book held a UK Children’s Summit at London Book Fair, covering the incredible growth we’ve seen in Children’s…
On crowdsourcing and crowdfunding: 10 things we learned from #LBF16
Jan Kasprzycki-Rosikon (Managing Director, MillionYou), John Mitchinson (Co-founder, Unbound) and Enrique Parrilla (Chief Executive, Pentian) spoke on crowdfunding and crowdsourcing at this year’s The London…
10 things we learned about omnichannel selling at #Quantum16
Matthew Walsh (Retail Membership Manager, IMRG), Kieron Smith (Digital Director, Blackwells) and Matt Haslum (Consumer Marketing Director, Faber and Faber) formed the panel discussing omnichannel…
All about BookTube: Sanne Vliegenthart interview
Sanne Vliegenthart has been making videos on her YouTube channel, booksandquills, for the last 8 years, documenting everything from studying English in the Netherlands, to moving…
Giving it away: the magic of content marketing
Evie Prysor-Jones is Content Lead at Optimus Education. She’s a big fan of data driven digital marketing and alliteration. On Tuesday Evie will be speaking…
Who needs broadcasters? On digital content, YouTube and discoverability
With the advent of YouTube, media companies now have a unique opportunity to bypass broadcast and connect directly with consumers. Christopher Skala, Co-Founder & CEO,…
Top PR and marketing tips for an international audience
Kathrin Grün is the PR Manager for the Anglo team at the Frankfurt Book Fair and is in charge of all media relations with the…
Book Marketing Survey identifies the top 5 book promotional services
The latest Book Marketing Survey carried out by KindleBookReview provides a number of interesting insights into the best ways self-published authors should be promoting their…
Publishing for kids: how to reach book buyers online [event round-up and photos]
Guest Speakers from different areas of the publishing industry came together to discuss how to make a success of publishing for kids in an online world.…
Reviews are dead. Long live reviews!
There is no area of book publicity that has changed more over the last few years than the ‘book review’. Traditional reviews – the ones…
Auto-tagging for publishers: taxonomies don’t have to be taxing
This is a guest post by Tom Morris, Chief Technology Officer at publishing and content specialist Ixxus. Here Tom outlines the challenges publishers face with…
5 tips for growing traffic and engagement for your content
Getting a new blog or social media platform noticed can be difficult. It is important that you are effective and systematic when you engage with…
Pinterest for publishers
Change is certainly the only thing that is constant among all social media networks. You can’t afford to grow comfortable with the way things are…
Snapchat for publishers
Although Snapchat has been around since 2011, it has recently become one of the top ways young people communicate. However, Snapchat is not exclusively used…
