Stay up to date on the latest book marketing and publicity techniques. This Topic covers strategies for reaching readers and working with publicists.
Comprising the Jazz Festival, the Art Festival, the Film Festival and of course the world famous Comedy Festival; Edinburgh International Festival has just drawn to…
In an ambitious attempt to target those fuzzier (and I don’t mean cuddly) sides of publishing, this week Ben Goddard, Business Manager for Digital at…
If you were to job swap for a week; could you do what your colleagues do – and do it well? Could you manage a…
In the last 12 months Bonnier’s newest enterprise, Hot Key Books, has gone from boardroom idea to fully fledged business, currently supporting 17 people and…
Last week there was a bit of a furore in the publishing world after a Guardian journalist Ewan Morrison slated social media promotion by self published…
This is a guest post from Kathy Meis, who is founder and president of Bublish, a social book discovery platform that is revolutionizing how writers…
Jon Reed is an author and social media consultant who previously worked in publishing for 10 years. He runs the blog Publishing Talk, and offers social…
There are quite a few authors around the world who have sold a lot of books on their own when they didn’t with publishers, and…
This is a guest post from Annette Rusling, who is Editorial Assistant for Caterpillar books. Excitedly navigating her way through the world of children’s book…
Can’t say there’s been much news this week – no big mergers to report, and no-one has invented the Next Big Thing to save/destroy publishing,…
Jamie-Lee Nardone is Publicity Manager for Duckworth Publishers and is on Twitter: @JamieBookPR. She never turns down a glass of red or Ben’s cookie. Duckworth…
This a guest post from Simon Appleby, who runs Bookswarm, a digital agency specialising in work for authors, agents and publishers – services including e-book…
Last week I over-read someone on Twitter saying that ‘Trad pub expect authors to do most marketing these days’. I jumped in with my contrarian…
I saw that donut meme about social media for the first time last week and had a good laugh at the reductive accuracy of the whole thing…
…and also having content. If you’re working in publishing or working on a novel and you don’t know what SEO means then you probably…
