Sue Cook talks to Dr Alison Baverstock (author, publishing expert and university tutor), Catherine Ryan Howard (successful self-published author) and Jane Wenham-Jones (fiction and non-fiction writer, journalist and speaker). The guests share their experiences, with advice about writing marketing copy, identifying a market for your book, building a readership, avoiding the hard sell, how publishers promote books, cheap and free books and using social media. Produced by Ian Skillicorn.

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